SUPERIOR VALUE PROPOSITION

PEACHTREE ONLINE offers a superior value proposition when compared to purist research, product design and advertising firms. Our familiarity with the specialty coffee industry and broad range of strategic and tactical marketing expertise allows us to structure content rich questionnaires which consistently yield results that exceed client expectations.

The Peachtree Advantage...RANGE OF EXPERTISE

  • Consumer Marketing Pedigree
  • Broad Range of Product Experiences
  • Product Development Expertise
  • Advanced Survey Design Skills
  • Coffee Industry Knowledge
  • Superior Reporting Format

VERSATILE

  • We commonly use product photos, words, videos and concept sketches to communicate questions, ideas and concepts to respondents. This makes your survey more engaging and increases response accuracy.
  • After years of continuous improvement, we design online surveys that accomplish complex marketing, concept evaluation, brand positioning and product development tasks not possible five years ago.

PROFITABLE

  • Peachtree Online surveys are immediately actionable with a short term (6-12 month) payback
  • Rapid payback occurs as our client utilizes the actionable data and marketing insights the survey provides to make decisions which generate revenue and/or cost savings that exceed the cost of the survey.

AFFORDABLE

  • Many activities and costs required to conduct live research events, such as focus groups and consumer intercepts, are eliminated or reduced. This includes printing, travel, postage, incentives and most of all...TIME.
  • Our respondents are fairly compensated to thoughtfully complete your survey BUT through our use of precision nine point scales, we can keep headcounts to just the number necessary to provide statistically valid data or confidence inspiring directional information.

 

Steps to arrange for a Peachtree OnlineEvent

  • Request our colorized booklet with actual project excerpts…twall@peachtreecoffee.com
  • To clarify questions or REQUEST PROPOSAL, call or email our office.
  • Our PROPOSAL and costs will be based upon your specific needs, headcounts and length of survey.
  • YOU make GO/NO GO decision, contact us and we prepare the AGREEMENT for your approval.